We don't just speak geek at Scoutware.  Every aspect of Scoutware is built with the every day user in mind.  On staff, we have three coaches including Will Callanen, Kate Cronin, and Amanda Carmichael, they provide unique insights and serve to be an invaluable resource to Scoutware clients.

Amanda Carmichael joined Scoutware in October of 2005 after spending four years as the Assistant Golf Coach and Operations Director of the Men’s and Women’s Golf teams at UCLA.

During her time at UCLA her teams captured 31 team titles, 3 Pac-10 team titles, 4 Regional team titles and a Women’s NCAA Championship in 2004.  In addition to assisting with practice and traveling to events, Carmichael was responsible for identifying potential recruits, organizing visits, managing hosted events, creating a bi-monthly newsletter, organizing camps, organizing fundraising efforts, managing the new on-campus practice facility, ordering equipment and monitoring the players' academic progress and eligibility.

As the Director of Client Services at Scoutware, Amanda is currently responsible for overseeing the entire process of client delivery, training, support and graphics.  In the last year she has visited over 50 Scoutware campuses and attended 7 conventions.

Contact Amanda Carmichael at amanda@scoutware.com

Kate Cronin signed on with Scoutware in August of 2006. Previously, Kate coached at Women’s Basketball at Brown University, and at her alma mater, University of Vermont, where she played from 1994-1998. 

While coaching at Vermont, Kate was one of the first basketball coaches to use Scoutware starting in 2003.  With Scoutware she recruited nationally and signed recruits from Canada, California, Minnesota, and Arizona, including an outstanding 2006 recruiting class featuring 2006-007 America East Rookie of the Year and Canadian U21 National Team Member, Courtnay Pilypaitis.  Kate also created numerous unique Scoutware graphics which highlighted Vermont’s campus, surrounding area, and tradition-rich women’s basketball program. 

Prior to coaching at Vermont, Kate coached at Brown and helped the team to one of the nation’s biggest turnarounds, improving from 5-22 in 2001-02 to 15-12 in 2002-03.  Kate has also worked in sales and marketing for both the Washington Mystics and Wizards.

Contact Kate Kronin at kate@scoutware.com

Will Callanen.  As the newest addition to the Scoutware team, Will has a fresh perspective on what it is like to be a Scoutware customer.  He served as an assistant women’s basketball coach at Loyola Marymount University and was the driving force behind Scoutware usage while he was there.  Prior to his time at LMU, Will was a high school head coach for 10 years and was able to observe and participate in the recruiting process from the other side.  

Here is Will's perspective on Scoutware and the recruiting process:

"From the collegiate assistant perspective, Scoutware provided benefits in many areas.  Most importantly was the impact it had on our recruiting.  The response we received from prospects reached an entirely new level based on the full color, graphical, linked emails we sent out.  We were able to track the effectiveness of these emails and tailor our future communications efforts to each individual prospect.  In addition, it makes organizing and accessing all your information on a prospect simple and more complete.  This also had a major impact on all our issues related to compliance.

It was an easy product to use not only because of its flexibility and connectivity, but also because of its intuitive and visually appealing format.  New members of our staff picked it up quickly and were able to utilize its basic functions immediately.

An unexpected benefit we found was cost savings.  Through a dedicated effort on our part, we moved almost entirely to email based communication with prospects.  We found that in the course of the first twelve months of use we saved more money on postage than we paid for the first year of the Scoutware annual license.  That didn’t include the cost of letterhead, envelopes, and other mailing expenses.

As a high school coach, it was very important for me to have an active roll in the recruitment of my players.  The more regular communication I had with the college recruiters, the better I could advise my players.  Scoutware makes communication with high school coaches easy.  You can send mass email about the status or activity of your team or you can send pointed communications about a specific player.

Finally, as a high school coach it was readily apparent the direction that communications are moving with high school kids.  They are all connected to their email and other forms of electronic communications at all times.  It is the easiest way to reach them and the best way to get to know them."

Contact Will Callanen at will@scoutware.com