Aurora, IL –October 11, 2006 – Scoutware, the athletic industry leader in e-mail communications and relationship management, attended the National Association of Collegiate Women Athletics Administrators (NACWAA) annual convention held October 7-10 in Sacramento, California.

This year marked the 27th year NACWAA has organized the convention and this year’s event was attended by more than 400 individuals, representing 15 athletic conferences.  Convention highlights included a welcome reception, auction, awards presentation and several keynote speakers who presented on topics such as Professional Development, Career Advancement, Networking, Developing Women Leaders, and Television and Media.

Scoutware’s provided an information/demonstration booth during convention hours and and in addition, Scoutware Director of Client Services Amanda Carmichael sat on a discussion panel entitled, “Television and Media.”   Alongside ESPN Director of Programming and Acquisitions Carol Stiff and CSTV Executive Vice President of Content, Tim Pernetti, she spoke about how technology is changing communication across the board and steps administrators can take to embrace this change and provide tools such as Scoutware, that allow them to communicate more efficiently and effectively. 

“It was a tremendous honor to be invited to speak at NACWAA and to present alongside such distinguished executives in the televison/media industry.  The discussion was extremely well received by all in attendance, and I think it went a long way towards positioning us [Scoutware] as an expert in communications.” 

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About NACWAA:

The National Association of Collegiate Women Athletics Administrators, founded in 1979, is a 501(c)(3) membership organization dedicated to providing educational programs, professional and personal development opportunities, information exchange, and support services to enhance college athletics and to promote the growth, leadership, and success of women as athletics administrators, professional staff, coaches, and student-athletes.  For more information about NACWAA, please visit www.nacwaa.org, or call (910) 793-8244.

For a copy of their newsletter featuring the NACWAA Convention, please click here.

About Scoutware

Scoutware is a personal relationship management tool that coaches and administrators use today to successfully recruit athletes, raise money, sell tickets, foster support in both local and corporate communities, and demonstrate compliance within the guidelines of the NCAA. That's not all. While accomplishing these critical missions, Scoutware users are also taking less time and spending less money to do it. Working in concert with several contact databases, both large and small, Scoutware is providing coaches and administrators at 230 colleges & universities with the resources to quickly establish, build, and maintain the quality personal relationships necessary to sustain long term success. To learn more about Scoutware, please visit www.scoutware.com or give us a call at 630.375.2003.